Web design and CRO in Melbourne. Visits into bookings.
Many sites look fine and still lose visitors before they enquire. The site is designed around what customers come to do, tested until more of them book, and connected to the systems that follow every enquiry up.
Why websites don't bring in enquiries
Six signs a website is losing enquiries.
Why it happensVisitors judge a business by its site in seconds. An old design makes a good business look out of date or closed.
Why it happensMost visitors arrive on a phone. A slow or fiddly site loses them, and Google ranks it lower.
Why it happensPages that bury the phone number, ask for too much in forms, or never say what to do next turn visitors away.
Why it happensOut-of-date software, missing backups and broken forms put the site at risk, and problems go unnoticed for months.
Why it happensWhen every confirmation and reminder is sent by hand, some are late or forgotten, and people book elsewhere.
Why it happensSites only a developer can edit make small changes slow and costly.
What design, CRO and systems include
One site, designed around what customers come to do, tested until more of them book and looked after every month, with the follow-up behind it running on its own.
Saturday appointments. Book in under a minute.
Book online318 clicks25% of visitors clicked41% hovered over it
94% saw it on screen
Maintenance, this month
- Code and plugins updated
- Backup taken
- Speed checked on mobile
- Broken links fixed
- Security scan
Automation. After someone books, the follow-up runs on its own.
0steps left for you to do by hand
Automation activity
- 09:02:11Booking form receivedSuccessWaiting
- 09:02:12Contact added to CRMSuccessWaiting
- 09:02:14Confirmation email sentSuccessWaiting
- Fri 09:30Reminder text sentSuccessWaiting
- Sat 11:15Review request emailedSuccessWaiting
Your customer's phone
Your booking is confirmed for Saturday, 9:30 am.
Reminder: physio tomorrow at 9:30 am. Reply C to change.
Thanks for coming in. How did we go?
Also see website maintenance, checked every month.
What a good website does for a business
Most ads, searches and posts send people to a website. It has to finish the job.
More visits become enquiries
Clear pages and an obvious next step turn more of the people you already reach into calls and bookings.
It keeps working
Monthly maintenance keeps the site fast, secure and up to date, so nothing breaks quietly.
Every enquiry is followed up
Automated confirmations, reminders and review requests mean nobody slips through.
Other marketing works better
Ads, search and social all send people to the site, so a better site lifts all of them.
Template builder or a custom site?
Both can work. The difference is in how much time you have and how much the site needs to do. Pick the line that sounds most familiar.
Start withTemplate builder
A template builder suits a very small, simple site that the owner builds and looks after.
Template builder
- Who builds it
- You, from a template
- Who looks after it
- You
- Enquiries and follow-up
- Set up yourself, if at all
- Best for
- Very small, simple sites
Custom site
- Who builds it
- kenjo.digital, around your customers
- Who looks after it
- Checked every month
- Enquiries and follow-up
- Planned in, with automation
- Best for
- Businesses that rely on enquiries
How a website project runs
From a free check to a site that is looked after every month.
- 1–2Free check Speed, mobile and pages checked
- 3–19Plan and design Pages planned, designs reviewed
- 26Monthly check Updates, backups, speed, security
Then, to launch and after
- Weeks 3 to 6
Build
The site is built, written and tested on phones and computers.
- Launch
Go live
The site goes live with tracking, forms and automation tested.
- Every month
Maintenance and report
Updates, backups, speed and security checked, with a plain report.
How much does a website cost in Melbourne?
Each website is priced on its own, after the free check, because it depends on what the site needs to do. There is a price before anything starts.
Rough size of the job
Small
Hosting and monthly maintenance are part of the site. The free check gives an exact price before anything starts.
Get my priceWhy Melbourne businesses choose kenjo.digital for websites
4.8
I enjoyed working with kenjo.digital. They're flexible and easy to work with. They're open to making changes as necessary.
kenjo.digital sorted out our SEO from the ground up: the pages, the Google listing and the content. Every step was explained in plain words, and we can now see exactly where our visits come from.
Built to bring enquiries
Every page is planned around what customers come to do and the next step they take.
Looked after every month
Updates, backups, speed and security checked, so the site keeps working.
Follow-up included
Automation can confirm, remind and ask for reviews from day one.
One team for the rest
The same team runs the ads, search and creative, so the site fits all of it.
Website questions, answered
kenjo.digitalQuestions about build services- What makes a website bring in enquiries?
- A clear first screen that says what you do, pages for each service, fast loading on phones, and an obvious next step such as a call, form or booking button on every page.
- How long does a website take to build?
- A small business site usually takes a few weeks from plan to launch, depending on the number of pages and how quickly content is approved.
- Is maintenance included?
- Yes. Updates, backups, speed and security are checked every month, so the site keeps working.
- Can I update the site myself?
- Yes. The site is built so you can change text and photos yourself, with help when you need it.
- Do you redesign existing websites?
- Yes. The free check shows whether your current site can be fixed or would be better rebuilt.
- What is marketing automation?
- It is follow-up that runs on its own: confirmation emails, reminders, review requests and adding each contact to your CRM, triggered when someone enquires or books.
- How much does a website cost?
- Each site is priced on its own, after the free check, based on what it needs to do.
Get a free website check
Speed on a phone, how enquiries reach you and what to fix first, on screen in about a minute. Free, with no obligation.