1Seen
Does it stop the scroll?
In a feed, a design has about a second before the thumb moves on. Strong contrast, one clear focal point and a real photo give it that second. Busy designs with five things to look at get skipped.
Five common design problems for small businesses.
Why it happensDifferent fonts, colors and styles each time mean people do not connect the posts with the business.
Why it happensEach platform has its own sizes. One design stretched to fit them all ends up cut off or fuzzy.
Why it happensQuick templates are easy to spot and make the business look smaller than it is.
Why it happensA logo saved once as a small image cannot be used on signs, shirts or a website.
Why it happensStarting from a blank page every time is slow, and posts end up late or never.
A plain report on what makes a business's designs look like several businesses, from its public posts, ads and website only. This is the kind of thing it finds.
Free graphic design checkExample account · Ceramics studio, Manila · Last 3 months · Public posts and ads
Pieces reviewed48
Pieces off-brand31
Different colors, a stretched copy and one with an old name, across the posts and website
4logo versions in use
Close but different browns and greens, picked by eye each time
11colors in use
Square designs stretched into Stories and banners, with text cut off at the edges
14pieces at the wrong size
Offers set in small type over busy photos
9ads with hard-to-read text
No templates, so each post takes hours and looks different
0reusable templates
Fix first · in this order
The current logo cleaned up and supplied for screens and print, and the old versions retired
Four colors with their codes replace the eleven, with rules for which go together
Post, Story, ad and banner templates, so new pieces take minutes and always fit
Within 2 business days · Free · Public information only
Eight parts of the work, shown on one brand sheet. Each is in the monthly plan, so it is clear what was made and why.
The logo in every version and file type needed: full color, one color and white, for screens and for print. A logo refresh can be part of it.
A small set of brand colors with their codes, and simple rules for which go together, so text always reads.
Two fonts at most, with set sizes for headlines and body text, so every piece reads as the same business.
Your own photos wherever possible, edited the same way each time. Licensed stock only when there is nothing else.
Feed posts, Stories, carousels and ads for Meta, Google and LinkedIn, made from templates in your brand so new ones are quick.
Each design is made at the right size for where it runs, from a 1080 × 1080 post to a 728 × 90 web banner, so nothing is cropped or blurry.
Flyers, menus, signs and cards supplied print-ready, with the bleed and color settings printers ask for.
Finished files each month, named and sorted by placement, with the editable source files.
Marketing design has about a second in a feed. It has three jobs in that second.
1Seen
In a feed, a design has about a second before the thumb moves on. Strong contrast, one clear focal point and a real photo give it that second. Busy designs with five things to look at get skipped.
2Understood
Most posts are seen on a phone, often with the sound off. One message in a few large words, with the offer plain, can be read before the scroll. Small print and long sentences cannot.
3Remembered
People need to see a business several times before they act. The same colors, fonts and logo every time mean each post adds to the last, instead of looking like someone new.
Then, for every new piece
Changes made and finished files delivered, sized for each placement.
One email each month, with the files sorted by placement and a one-page report in plain words: what was made, how it did and what is next.
kenjo.digitalto you
9:02 amHi there, October's 36 pieces are in the shared folder, sorted by placement, with the source files. The report is attached, with what was made, what is next and anything waiting on you.
PDFoctober-report.pdfMonthly report
36 pieces delivered10 sizes covered2 days average turnaround
Posts, Stories, ads, a flyer and an email header, all from the brand kit.
Eight of the posts were made from templates in under an hour each.
The bowls ads now run in all ten sizes, so none is cropped.
One logo, in every file type, replaces the four in use before.
An A3 poster for the summer market, supplied print-ready.
A carousel and a flyer, drafted for review in the first week.
Each business is priced after the free review, because the work depends on how much there is and where the brand starts. Set the four things below to see the rough size of the job.
Some designers and agencies keep clients tied in with terms like these. Here is what changes.
Graphic designTerms
Agreed bykenjo.digital
Instead of: Source files kept by the designer
Every design, logo and template belongs to the business, with the editable source files delivered each month.
Instead of: 12-month minimum term
There is no minimum term and no contract to sit out.
Instead of: 30 days' notice and an exit fee
Ending the work takes three days' notice. Nothing else.
Instead of: Templates locked inside the agency's account
Templates are supplied in a tool the business can open, so words and photos can be changed in-house.
Instead of: Stock photos with unclear licenses
Your own photos first. Any stock used is properly licensed for the business, so nothing comes back as a bill.
Instead of: Price set after the contract is signed
The fee is quoted after the free review, so the cost is known up front.
Instead of: Designs started before anyone looks at the brand
Every business starts with the free review, so the work is agreed before anything is made.
4.8
kenjo.digital has been incredible to work with, so detail oriented, responsive to feedback, and quick. Can't wait to keep working together!
I enjoyed working with kenjo.digital. They're flexible and easy to work with. They're open to making changes as necessary.
The same team runs the ads and website, so every design and video is sized and written for its placement.
Everything is made from the brand kit, so it all looks like the same business.
Real images of the work, not generic stock, wherever possible.
Drafts come back for approval first, with changes made before anything goes out.
Graphic designSelected
Every service reports into one monthly report. See Creative services in Manila
A phone view of your homepage, your brand basics and images on screen in about a minute. Your posts, ads and brand follow by email within 2 business days. Free.